ADK Emotions NY Inc. and Tomy Company, Ltd.’s subsidiary, T-Licensing Inc., jointly announced on Friday that the forthcoming television anime adaptation of Takara Tomy’s Beyblade X project is set to receive a global “broadcast” release outside of Asia in the year 2024.
These prominent entities are actively showcasing the franchise at the New York Toy Fair 2023 during this weekend, concurrently revealing their pivotal role in spearheading the development of an expansive worldwide licensing program for the brand.
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Furthermore, they are actively engaging in discussions for non-toy licensing categories, encompassing apparel, back-to-school supplies, party goods, delectable food/snacks, literary publishing, quick-service restaurant promotions, collectibles, gaming ventures, and innovative apps.
The highly anticipated Beyblade X anime is primed to debut in Japan, gracing the screens of TV Tokyo and its associated affiliates commencing on October 6. The stellar cast features the talents of Sōma Saitō as X Kurosu, Shūichirō Umeda as Bird Kazami, and Ruriko Noguchi as Multi Nanairo.
Notably, Katsuhito Akiyama, a seasoned Beyblade series virtuoso, assumes the pivotal role of chief director for the anime production. Meanwhile, Sotsu Terada, known for his work on Beyblade Burst Turbo and Beyblade Burst GT, takes the directorial reins at OLM. Contributing to the original series concept and scenario assistance is Hikaru Muno, acclaimed for his work on High Card.
In the realm of series scripts, Kazuho Hyodo, known for ReLIFE, Kiratto Pri☆Chan, and TONIKAWA: Over The Moon For You, assumes a commanding position. The original character designs, masterminded by Posuka Demizu of The Promised Neverland fame, are seamlessly adapted for animation by Yoshihiro Nagamori, celebrated for his work on Beyblade: V-Force, Beyblade: Metal Fusion, and Beyblade: Shogun Steel.
The inception of the Beyblade X project was declared by Takara Tomy in March, heralded as the “4th generation” installment in the iconic franchise. It follows in the hallowed footsteps of the original 1999 Beyblade (Bakuten Shoot Beyblade), 2008’s Beyblade: Metal Fusion (Metal Fight Beyblade), and 2015’s Beyblade Burst.
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Notably, Beyblade Burst QuadStrike, the franchise’s seventh and latest season, made its grand debut on Disney XD on April 3 at 3:00 p.m. EDT and subsequently on Hulu on May 8 in the United States. The series consists of 26 exhilarating 22-minute episodes, which are also available for streaming on YouTube following their U.S. premieres. The anime’s reach extends further through additional regional broadcast partnerships.
Source | Press release
